Friday, August 04, 2023

IPSC Breakout Session #5 Platforms & Interfaces/IP Enforcement

Xuan-Thao Nguyen, Tech Bros, Social Media, and the End of IP Financing?

Ideas are nothing without financing. Banks will not give loans secured by patents; banking law constraints. How was Silicon Valley Bank able to make loans to startups before its demise? Piggyback on VC due diligence, valuation. Funding round provides money to pay back loan; SVB also took a warrant on the startup itself—the right to purchase shares. If the value of the startup goes up, the value of the warrant comes up.

What will happen now that SVB collapsed? Operated in US, Israel, China. Note that access to funding was never equitably distributed for women and minorities. Nonbank lenders may come in, but problems are associated with that. Nonbank lenders demand higher fees and interest rates b/c their money comes from investors, not depositors. Bank loans are typically much cheaper. IP is considered very risky for loans—not good collateral.

Felix Wu: What should happen?

A: senior consultant for World Bank: banking law is not going to change. Banking focuses on deposits; we have to protect the depositors. The loans rely on quantifiable collateral. Lessons from China: patent office can work with bank and experts to value specific IP, issue a certificate, and the bank can then rely on that. Insurance policy. Can also have government provided guarantee.

RT: TM as collateral?

A: Has paper in Houston LR: an established company w/royalty stream can rely on them as accounts receivable. Even a new company, if they have customers ordering, the bank can use that as financing based on accounts receivable. The byproducts of the TM can be financed. But IP, including TM, are not viewed by banking sector as the type of corporate assets on which they can rely for lending.

David Stein, Rethinking IP Incentives Following a Process Shock: Lessons from Online Consumer Services

Software IP broke about 10 years ago and no one noticed. First divide in protecting implementation but not interface, for competition-based/network effect-based reasons. The problem is that this system fell apart around 2008-2012 when smartphones came out. Once I have a phone connected to the internet, I want my software available to me everywhere. Everything moved into the cloud. No need to bear all implementation costs up front, as there was before; can add or remove features over time, handle edge cases that develop. At the same time, the risk of copying essentially went away. Access to market is now about having enough computers to run the software for all your users. So now, we have lots of protection for implementation where we don’t need it and no protection for interfaces where new entrants can easily be copied.

It’s worse than that b/c of the difference b/t disruptive and incremental innovation. Totally new product: risks cannibalizing existing market; risks entire portfolio (example: Google Buzz—still in a consent decree w/FTC). That doesn’t exist for startups. That means small companies largely introduce disruptive innovations, while A/B testing of small changes favors size/economies of scale. Thus if a large company copies a small company’s innovation, it can accelerate faster than the small company and make it much better.

Recommendations: dump most precedent. Some need in installable software world, but if we’re worried about concentration and innovation in online spaces, the scheme we have doesn’t quite work. Like to see more protection for disruptive interfaces. Problems exist w/lasting IP rights in interfaces, b/c right to stop people from distributing software does create barriers, so misappropriation and unfair trade practices may be more suited.

Fred Yen: These interface problems have existed since Lotus v. Borland; pick a few examples that people can get their hands around, especially for a general audience.

A: you have to be a large incumbent before there’s a community depending on Lotus. Big difference is the direction of copying. If Lotus controls the market and people are dependent on it, then others need to support Lotus’s interface to compete. But that’s not the direction of copying he’s seeing—cool new interfaces by startups are copied by Meta and Google and Microsoft. That’s more problematic.

RT: Why is IP the solution space? Why won’t the big companies just acquire and kill startups unless there’s a structural remedy? Meta knows how to write a big check.

A: Cares about activity levels; ruinous copying decreases the incentive to try to get bought out. Thinks there’s too much copying—why would anyone buy when they could copy? [And yet they do buy, a lot.] Structural remedies mean that there’s no hope of being acquired which depresses innovation.

Jessica Silbey: Give a menu of options: reverse confusion protection for unregistered trade dress; improvement patents; etc. Much better for doctrinal gravitas.

A: could have FTC exercise its §5 authority; startups won’t use the law b/c they can’t survive the length of time it takes to bring a case.

Wu: not convinced there isn’t © protection for many interfaces; the lock-in effect may override that in a market dominance situation but that’s different from there being no protection.

Ben Depoorter, Copyright Small Claims Litigation: An Empirical Analysis

Goal: stick to infringement. Time frame ongoing; 428 cases so far. Reproduction and public display are the main alleged rights violated (with lots of overlap); only 71 derivative work claims. Smaller cases, under $5000, are more streamlined—only 1 Board member evaluates; 163 of the claims choose this. Statutory damages requested 22% of time. 71% pro se, 28% represented.

Few repeat players, but Joe Hand live entertainment is—business model is working with bars etc for live entertainment broadcasts. 7% optouts, but note that you don’t need to opt out if the claim is noncompliant.

Little evidence of trolling, opt-outs; many noncompliant claims.

Next steps: identify trends, decision analysis, damage awards, types of noncompliance.

Silbey: also look at who asks for the smaller awards.

Q: maybe optouts are lower because of risks of fee-shifting if the defendant makes a big federal case out of it. [registration status makes a big difference here]

A: generally, there is a selection effect—wants to track that over time. There are a lot of considerations; the opt out notice is an ad for the board—the CO warns about what can happen in federal court.

RT: asked about registration status—which would interact w/risk of fee shift in federal court. I just checked and the CCB does not explain the effect of a timely registration in federal court in its list of considerations about whether to opt out or not.

Number one consideration is what makes initially noncompliant submissions not try to correct.

Kristelia GarcĂ­a, Imperfect Enforcement

What makes people underenforce—retweet fan videos instead of shutting them down? Mechanisms and benefits are similar in IP and outside. Unlike public enforcement discretion, private enforcement discretion/selective enforcement is not well studied or theorized.

Taxonomy: private enforcement can be selective, delayed, algorithmic; private forbearance can be nonenforcement by default or intentional; intentional can be ex ante or ex post. Comedians suing Spotify; tattoo artists suing videogame companies. Questions of reliance/implied license can arise from delayed enforcement.

Intentional nonenforcement: foreclosures are an example where there is nonenforcement, disproportionately in wealthier neighborhoods. Video game developers who allow piracy in hopes that users will buy in game content.

As with other forms of private ordering, selective nonenforcement does raise some concerns. Propensity for bias is obvious as w/mortgage enforcement. Sometimes it’s economically rational—wealthier people are better credit risks, so maybe they can get their accounts current and take advantage of loan modifications. Lack of transparency about reasons.

Advantages: decision in hands of party best positioned to evaluate. Valuable info to lawmakers about what industry cares about and what it doesn’t. Not every wrongdoing results in a loss.

Lemley: caution about any suggestion of use it or lose it—leads in TM to bullying and threats of lawsuits that are unnecessary and harmful. Larger issue: we have this nonenforcement b/c we’ve created an overbroad set of legal rights such that infringement goes on all the time. So we recognize that lots of copyright infringements are not worth enforcing, either not harmful or even helpful. If we’re not ok with that, think about narrowing the scope of the enforceable right.

Xiyin Tang: what’s the difference b/t delayed and intentional? Petrella seems to involve elements of both.

Alex Roberts: how does this play into a monitoring strategy? Aggressive monitoring v. sit back and wait to see what comes to your attention.

A: yes, and algorithms also come into that. Some pass it off to algorithms.

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