Monday, October 28, 2013
Reading list: empirical study of fertility clinic advertising
Jim Hawkins, Selling ART: An Empirical
Assessment of Advertising on Fertility Clinics’ Websites, 88 Indiana Law
Journal 1147 (2013) (SSRN version):
Nice study on what claims clinics actually make versus what claims scholars
have worried about—answer, some overlap but not complete, particularly with
respect to claims about success rates. Also, self-regulation hasn’t
worked. Notable also because it cites
and quotes our
casebook!
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment