Tuesday, December 29, 2020

Test yourself: would you have approved this "covid-free" claim?

 From the NYT this weekend (h/t Zachary Schrag):


"It's time to put COVID on hold ... and set out for the ultimate escape to the world's only 6-star hotel, Quintessence Hotel. The sixth star is for our (and Anguilla's) diligence in creating a COVID-free environment.... If you long for the tranquility of a COVID-free Caribbean island sanctuary ... be our guest."

What substantiation, if any, would you consider sufficient?

3 comments:

  1. The owner of Quintessence, Geoffrey Fieger is a very successful, nationally-prominent, plaintiff's lawyer from metro-Detroit. Recall he defended Jack Kevorkian a few times. I wouldn't be surprised if he would sue someone who brought COVID to Quintessence.

    ReplyDelete
    Replies
    1. I’m not sure that would help make the ad less risky, but ok!

      Delete
  2. Terri J. Seligman10:39 AM

    THANK YOU for blogging about this! When I first saw this ad, I thought it must be a parody.

    ReplyDelete